Search intent, straight to a booking.
The person Googling "gym near me" is 10 minutes from picking one. We make sure they pick yours.
The plain-English version.
Managed Google Search and local campaigns built for local fitness. We focus on high-intent keywords that convert (not vanity impressions), pair them with landing pages that match the ad, and track every call and form submission back to the campaign that produced it. Your ads spend flows into the same REPS Lab dashboard as your Meta spend so you can see combined performance.
Built specifically for owners who...
- Are the only or one of few gyms/studios in your area but still not showing up first on Google.
- Have never run Google Ads and do not know where to start (or have run them badly and want a redo).
- Get most of your leads from Meta but want to capture the buyers who research on Google before deciding.
- Want call tracking so you can hear the leads the ads produced, not just count them.
No fluff. Just the reps.
Local search campaign setup
Radius targeting around your gym, dayparted for when people actually search, with location bid adjustments.
Keyword + negative keyword management
We build the target keyword list and update the negative list weekly so your budget stops paying for irrelevant clicks.
Ad copy split tests
Multiple headlines and descriptions running in every ad group. Google picks combinations, we pick the winners.
Call tracking + call recording
Every lead call is tracked and recorded (with consent) so you can hear objections, follow-up gaps, and closing wins.
Landing page match
Ads point at landing pages that mirror the ad promise. Quality Score goes up, cost per lead goes down.
Combined spend reporting
Meta + Google spend, leads, and cost per lead in one monthly brief. No spreadsheet-hunting.
Four steps. Every time.
- Step 01
Search-intent audit
We look at what people in your area are actually searching for, what your competitors are bidding on, and where the gaps are.
- Step 02
Campaign build
Ad groups by intent (branded, non-branded, competitor, near-me), ad copy, and landing page match. Approved by you before launch.
- Step 03
Call tracking + conversion setup
Every phone call and form fill wires back to Google so the platform learns what real conversions look like.
- Step 04
Weekly optimization
Negative keywords added, low-quality clicks blocked, bids adjusted, winners scaled. Reported monthly with everything.
“Google ads are the only channel where the customer is already telling you they want what you sell. If you are not on that search page, someone else is getting the walk-in.”
Get a free audit. See what honest marketing looks like.
Thirty minutes with Danelle or Madison. No pitch deck. If we are not a fit, we will tell you.